Press releases

The “Champagne Region” tourism destination agreement will provide a boost to the competitiveness and attractiveness of wine tourism in this Region, which is close to Paris, by supporting a consistent and diversified offering that will showcase the landscapes, heritage, and warm welcome in the “Appellation d’Origine Contrôlée” Champagne Region throughout the world.  

This agreement binds a consortium of public and private operators (Departmental Tourism Committees for the Aisne, Aube, Haute-Marne, Marne, and Seine-et-Marne Departments, the Champagne-Ardenne Regional Tourism Committee, and the Champagne Committee), and sets out a shared wine tourism strategy based on the Champagne AOC for a period of three years. The operators' aim is to gather all the relevant tourism initiatives under the joint umbrella of the Champagne Region, a tourism destination with an international reach, and to support a high-class offering focused on international visitors while promoting that offering (primarily to four target destinations: Belgium, the United Kingdom, Japan, and China).

This decision amounts to the international recognition of the “Champagne” tourism destination, and of its status of a destination of choice at the international level.

Contacts :

• Regional Champagne-Ardenne Tourism Committee – Laurence Prévot : T +33 (0)3 26 21 85 80
• Tourism Committee for the Marne Department – Philippe Harant : T +33 (0)3 26 69 51 09
• Tourism Committee for the Aube Department – Christelle Taillardat : T +33 (0)3 25 25 42 50 94
• Development and Tourism Bookings Agency for the Aisne Department - Stéphane Rouziou : T +33 (0)3  23 27 76 76
• Tourism Office for the Haute-Marne Department – Michel Guerin : T +33 (0)3 25 30 39 00
• Champagne-Ardenne Regional Companies, Competition, Consumption, Labour and Employment     - Florence Bruaux : T +33 (0)1 60 39 60 39
• Department (DIRECCTE) - Hélène Berthaut : T +33 (0)3 26 69 92 74
• Comité Champagne - Philippe Wibrotte : T +33 (0)3 26 51 19 30