The Comité Champagne
The Comité Champagne is the trade association that represents the interests of independent Champagne producers (vignerons) and Champagne Houses. Its mandate is to promote the vines and wines of Champagne through a broad remit that includes: economic, technical and environmental development; continuous quality improvement; sector management; marketing and communications; and the promotion and protection of the Champagne AOC across the world.
The Comité Champagne joint trade association works as an engine of economic growth. It helps to establish an equal partnership between growers and Champagne Houses. It pursues a policy of continuous quality improvement (CQI) and strives to raise awareness of the value of the Champagne Appellation.
Balancing stakeholder interests depends on all parties acting in concert, which in turn depends on active trades union involvement.
The Comité Champagne seeks to unite its two major partners, harmonizing their complementary roles in a spirit of goodwill and realism. It looks at the bigger picture – the need to overcome passing conflicts of interest for the sake of greater security and prosperity in the Champagne region.